Who ?
Deal Dash – Ecommerce App – https://apps.apple.com/us/app/dealdash-bid-save-auctions/id965782383
Geo – USA
Target – User Registration and Deposit Money
How ?
Campaign targeted Ads on other app’s with similar features and categories.
Campaign was run programmatically using multiple DSP’s
Result
Over 7,500 paid users acquired as of Dec 2021
CTR Increased by 35%
CPC Reduced from $0.6 to $0.4
ROAS increased to – 125%
CPA decreased from $65 to $40.
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